As trading networks expanded, merchants in Europe, Asia, Africa, and the Americas distributed many new commodities. By far the most popular were a group of stimulants— coffee, cocoa, sugar, tobacco, and tea—all of which (except for sugar) were addictive and also produced a sense of well-being. Previously, many of these products had been grown in isolated parts of the world: the coffee bean in Yemen, tobacco and cocoa in the New World, and sugar in Bengal. Yet, by the seventeenth century, in nearly every corner of the world, the well-to-do began to congregate in coffeehouses, consuming these new products and engaging in sociable activities.
Coffeehouses everywhere served as locations for social exchange, political discussions, and business activities. Yet they also varied from cultural area to cultural area, reflecting the values of the societies in which they arose.
The coffeehouse first appeared in Islamic lands late in the fifteenth century. As coffee consumption caught on among the wealthy and leisured classes in the Arabian Peninsula and the Ottoman Empire, local growers protected their advantage by monopolizing its cultivation and sale and refusing to allow any seeds or cuttings from the coffee tree to be taken abroad.
Despite some religious opposition, coffee spread into Egypt and throughout the Ottoman Empire in the sixteenth century. Ottoman bureaucrats, merchants, and artists assembled in coffeehouses to trade stories, read, listen to poetry, and play chess and backgammon. Indeed, so deeply connected were coffeehouses with literary and artistic pursuits that people referred to them as schools of knowledge.
From the Ottoman territories, the culture of coffee drinking spread to western Europe. The first coffeehouse in London opened in 1652, and within sixty years the city claimed no fewer than 500 such establishments. In fact, the Fleet Street area of London had so many that the English essayist Charles Lamb commented, “[T]he man must have a rare recipe for melancholy who can be dull in Fleet Street." Although coffeehouses attracted people from all levels of society, they especially appealed to the new mercantile and professional classes as locations where stimulating beverages like coffee, cocoa, and tea promoted lively conversations. Here, too, opponents claimed that excessive coffee drinking destabilized the thinking processes and even caused conversions to Islam. But against such opposition, the pleasures of coffee, tea, and cocoa prevailed. These bitter beverages in turn required liberal doses of the sweetener sugar. A smoke of tobacco topped off the experience. In this environment of pleasure, patrons of the coffeehouses indulged their addictions, engaged in gossip, conducted business, and talked politics.
Coffee. Coffee drinkers at an Ottoman banquet (left) and in an English coffeehouse (right).
Map 13-1 Trade in Silver and Other Commodities, 1650-1750
The seventeenth and eighteenth centuries were the first centuries of true global commerce. Silver was the one item that was traded all over the world. Can you trace the flows of silver from the Americas around the globe (by following the thick red arrows) and identify the commodities that silver was exchanged for in different parts of the world? Does the map provide enough information for you to conclude which of these global empires was the wealthiest and most powerful? According to this map, how did increased trade shape European states’ territorial ambitions?
ECONOMIC AND POLITICAL EFFECTS OF GLOBAL COMMERCE
4 How did global economic integration affect economic and political systems?
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